Use this letter to introduce a new realtor or lender to his or her database... You will want to edit and customize all the red text so that it works for you and your situation.
1. Realtor Version
Dear Name,
As you may or may not know, for the last 3 years I’ve been working with CirclePix and I’ve enjoyed a very successful career there.
Recently I made a choice to change professions so I can better use my talents to service you. You know that the 3 greatest talents that I have are:
Skill #1 How to ask profound insightful questions to help determine what people's commitments are. You see, I’m a master at qualifying people who really want to take action in their life.
Skill #2 How to use technology to impact the global community. And since we now operate locally but expand ourselves globally; I really know how technology is affecting the globe.
Skill #3 How to unleash the power of the internet particularly through the aid of pictures that visually enhance every experience.
I was thinking of how I could take those 3 skills and better serve you, so I made a decision to go into the Real Estate business.
Now, not that the real estate industry needs another realtor - God knows we’ve got enough of those - but what we do need is someone who (insert skill #1) asks great questions in order to make sure people are making the right decisions when buying or selling their home. We need to have someone who (insert skill #2) understands the global impact of the financial community, and we need someone who (insert skill #3) really knows how to unleash the power of the internet.
So, the next time you’re talking to a friend, a family member, or a neighbor and they mention that they'd like to buy or sell their home, you now have a friend who (insert skill #1) knows how to ask great questions, (insert skill #2) knows all about economics globally and (insert skill #3) a person that can unleash the power of the internet.
Please don’t keep me a secret!
Your Friend In The Real Estate Industry,
Your Signature
2. Lender Version
Dear Name,
As you may or may not know, for the last 3 years I’ve been working with CirclePix and I’ve enjoyed a very successful career there.
Recently I made a choice to change professions so I can better use my talents to service you. You know that the 3 greatest talents that I have are:
Skill #1 How to ask profound insightful questions to help determine what people's commitments are. You see, I’m a master at qualifying people who really want to take action in their life.
Skill #2 How to use technology to impact the global community. And since we now operate locally but expand ourselves globally; I really know how technology is affecting the globe.
Skill #3 How to unleash the power of the internet particularly through the aid of pictures that visually enhance every experience.
I was thinking of how I could take those 3 skills and better serve you, so I made a decision to go into the Mortgage business.
Now, not that the mortgage industry needs another lender - God knows we’ve got enough of those - but what we do need is someone who (insert skill #1) asks great questions in order to make sure people are qualified to get a loan. We need to have someone who (insert skill #2) understands the global impact of the financial community, and we need someone who (insert skill #3) really knows how to unleash the power of the internet.
So, the next time you’re talking to a friend, a family member, or a neighbor and they mention that they need some good consultation about their loan, you now have a friend who (insert skill #1) knows how to ask great questions, (insert skill #2) knows all about economics globally and (insert skill #3) a person that can unleash the power of the internet.
Please don’t keep me a secret!
Your Friend In The Mortgage Business,
Your Signature
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