This tutorial explains what is included in the Smart Guidance Autoresponder campaign, shows you how to download the Autoresponder and start the Autoresponder.
TIP: The Smart Guidance Buyer and Seller Email campaign was previously called "Home Buyer/Seller Campaign." To prevent duplicate emails, these campaigns should not be running simultaneously on one contact record.
- Buyer & Seller - Alternating one buyer email, one seller email.
Frequency: one email is sent immediately followed by one email per week for the duration of the Autoresponder.
- Buyer & Seller - 100 weeks
- Buyer - 50 Weeks
- Finance - 48 Weeks
- Seller - 49 Weeks
Call To Action:
Varying offers included in most emails. See Step 2 Customize Resources below to provide items used in CTAs.
Step 1: Download the Autoresponder
Click Samples and choose the Smart Guidance campaign you'd like to use.
To review the full text of each email, click the Autoresponder title.
Next, click the Preview Template button under each template you would like to review.
A new window will open and display the email text.
Step 2: Customize Autoresponder Resources
- 5 Big Mistakes Sellers Make and How to Avoid Them
- 5 Big Mistakes Buyers Make and How to Avoid Them
- Room By Room Review
- Making the Move Easy On the Kids
- Choose one - How will you deliver this resource? If email use digital. If mail use printable.
Printable Book: How to Sell Your Home for Top Dollar - Fast!
Digital Book: How to Sell Your Home for Top Dollar - Fast!
- 7 Stages Of Moving Into Your New Home - Success Home Finder Formula
Step 3: Start the Autoresponder
Below the contact information, you'll see tabs. Choose Autoresponders.
Here you can view an ongoing autoresponder campaign.
To add a new campaign use the dropdown to Select A Campaign.
Choose the Smart Guidance campaign you downloaded previously.
You will see the Active Campaign displayed on the Autoresponders menu.
Click the Notes tab and you'll see the Autoresponder Email Sent note.
To learn more about Autoresponder Campaigns watch the Email Autoresponders video.